Wickstrom Molding, Inc.

The logo for Wickstrom Molding, Inc. was designed around the idea of molten liquid pouring into a mold. The shape of the W and M letter forms were designed to suggest positive and negative interlocking shapes: molds. Wickstrom Molding’s business is focused in the medical products industry, creating molds and injection molded prototype or short-run parts.

In addition to the logo design, a stationary system and various print collateral were created. The company website with an interactive video module was also created for a simultaneous re-branding effort.